flOw
design in motion — where forms flow
and people follow
not just a prEtty interFace
not just a prEtty interFace
A couple of conversion-focused ads for Emma (2021), the personal finance app
and ShippyPro (2021), the e-commerce shipping platform
in all ShapES
of Oval
Oval Money is more than an app — it's a guide to values-driven finance.
These visuals explore the many shapes of the brand’s identity,
crafted to connect, inspire, and inform